1
Bribe Bags
Julia
Julia Song hated being the center of attention.
So standing here at the head of the conference table, expectant eyes of Very Important People all on her, was pretty much torture.
But Julia was the CEO of Starlight Cosmetics, this company was her baby, these VIPs the executives she hired to help grow the business. And the news she had to share with them was monumental.
She scanned her memory for the advice from her executive coach for this kind of situation. The only thing she could remember was, contrary to everything she’d ever been told before in her life,nevertry to picture your audience naked. It would make the nerves even worse.
And, of course, now that’s all Julia could think of.
She closed her eyes for a moment to clear her mind of all the unfortunate images fighting to run through her head.
What was thatone thingher coach told her?
Squeeze your butt cheeks to hold the plank.Wait, no, that was her abs coach.
If the recipe calls for garlic, double it.Wrong again. That was her cooking coach.
Oh, screw it. What was the use of having all these people to help Julia better herself when she couldn’t call upon the advice when needed?
She cleared her throat and decided to wing it.
“I know you’re all busy, so I’ll make this quick. Look, it’s not how I wanted to do this...”
Her dream, rather, was to one day point at each of them and tell them an exorbitant dollar amount for a bonus. Enough money for them to buy new homes in the hills or on the beach, whichever they preferred.
“Wait—are you firing us?” someone cried out from the other end of the table.
Julia’s eyebrows shot up to her hairline. “What? No, of course not. Don’t be ridiculous.”
Always start with something personal and positive to get people excited about what you’re going to say.Oh yeah,that’sthe brilliant advice her coach had mentioned.
“Oh gosh, I’m so sorry. I didn’t mean to sound so ominous.” Julia quickly backtracked. “It’s just that, well, at the risk of getting too squishy in a work meeting, I really wanted to thank you all for taking a chance on me way back when all of this was just an idea in my head.”
Julia swallowed the emotion building in her throat as she looked around at the team she’d put together to lead this company. They were the ones who took her idea to merge the best in the Korean skincare market with the high demands of the US consumer and built what was now one of the fastest-growing organic, clean K-beauty brands in America.
“I just want to tell you how much I appreciate your hard work and loyalty. I don’t know that any of us anticipated this kind of success. But honestly, none of it would have happened without each and every one of you and your contribution. Andnow, I have some really great news. As you know, Starlight’s Lotus Bamboo Essence was selected forAllure’s Best of Beauty awards. Which was a dream come true for us. But it doesn’t end there.”
Julia inserted the dramatic pause her public speaking coach had encouraged her to use. The looks of anticipation around the room fueled her excitement.
“I’m thrilled to share that the same Lotus Bamboo Essence has also been selected as one of this year’s Oprah’s Favorite Things!”
There was a silent pause of shock, followed by an eruption of applause and cheers, high fives, and hugs shared around the table.
“We’ll need to reforecast sales projections. We’re gonna blow up with the exposure...”
“We’re gonna have to update a comms plan...”
“We have to think of how we add this to the packaging design...”
“We need to make sure the supply chain can handle the increased distribution...”
“Oprah still has major influence on Gen X consumer spending. It’s a big win for a product...”