Page 8 of Milkman


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"Could I say something?"Nope, can't manage to stop saying things.After a minute without a response, I continue with my strong feelings about the subject. "I have never heard of this ripoff campaign called, 'Get Milk,' and the plan of bringing it to a modern-day product with a different reference is incredibly inappropriate. None of you are visualizing what this company is selling, and you are about to portray a product offensively. We should try to visualize the promotional ideas through the eyes of a mother, father, or guardian of a small child."

"You're right, Madelyn. She's right, guys. I don't know what I was thinking," Mick says. For a second, I feel relieved and proud that I stuck up for what I believe. Then, Mick continues speaking. "Dan, get that guy on the phone."

"This idea is bull," I tell him. "Why did you include us in this meeting if you had a solid plan you settled on already?"

"Um, I'm sure you mean, '... cow?'" Frankie questions me. "Only because, you know … milk comes from a cow. Bulls can't produce milk, and we're running a business here, so let's try to be accurate with our facts instead of making fools of ourselves, shall we?"

Holy crap. I hit the mother load today. How did I end up here in this situation? It's always the damn blinky ads.

"I appreciate your spunk, Madelyn. We need that around here," Mick says, speaking down to me as if I was a child. "Oh, and Madelyn, you have the contact information loaded into your database for the photographers we've worked with before. When you find which of the contacts have availability this week, please bring Dan the information so he can set up a time."

"Breast milk is from a female's breast, not a cow," I say again.

This company is by far the worst advertising firm ever—the worst. I can't imagine this day will get any better.How's that for a goddam affirmation?